What I Did
Responsibilities
Content strategy
Content planning
Graphic design
Photography & video
Reels & video editing
Caption writing
Hashtag research
Post scheduling
Performance monitoring
Project Overview
Social Media Management
Ongoing social media management focused on creating a consistent, engaging digital presence across the brand's primary social channels.
What I Created
Deliverables
Static social posts
Carousels
Reels
Promotional campaigns
Seasonal content
Interactive content
Social Media Strategy
Objective
Build a more consistent and engaging social presence while increasing awareness of services, products and the Assuage brand.
Approach
How I approached it
Create a balanced content mix that promotes services while also giving the audience useful, seasonal, interactive and brand-focused content.
Content System
Content Pillars
Services
Products
Promotions
Education
Seasonal Content
Brand & Community
Direction
Strategy Priorities
Consistency
Maintain a reliable posting schedule across both platforms.
Content Variety
Move beyond promotional posts with educational, interactive and brand-led content.
Visual Cohesion
Create a recognizable visual presence while allowing individual campaigns to feel distinct.
Engagement
Create more opportunities for the audience to interact with and respond to content.
Performance
Social Media Results
Top performing postJune 2026
Welcome Back
2,100views
01Views
9,700
+48%
02Visits
75.6%
profile activity03Followers
200%
audience growth04Engagement
116%
audience interaction
