What I Did
Responsibilities
01Content strategy
02Content planning
03Graphic design
04Photography & video
05Reels & video editing
06Caption writing
07Hashtag research
08Post scheduling
09Performance monitoring
Project Overview
Social Media Management
Ongoing social media management focused on creating a consistent, engaging digital presence across the brand's primary social channels.
What I Created
Deliverables
01Static social posts
02Carousels
03Reels
04Promotional campaigns
05Seasonal content
06Interactive content
Social Media Strategy
Objective
Build a more consistent and engaging social presence while increasing awareness of services, products and the Assuage brand.
Approach
How I approached it
Create a balanced content mix that promotes services while also giving the audience useful, seasonal, interactive and brand-focused content.
Content System
Content Pillars
01Services
02Products
03Promotions
04Education
05Seasonal Content
06Brand & Community
Direction
Strategy Priorities
01
Consistency
Maintain a reliable posting schedule across both platforms.
02
Content Variety
Move beyond promotional posts with educational, interactive and brand-led content.
03
Visual Cohesion
Create a recognizable visual presence while allowing individual campaigns to feel distinct.
04
Engagement
Create more opportunities for the audience to interact with and respond to content.
Performance
Social Media Results
Top performing postJune 2026
Welcome Back
2,100views
01Views
9,700
+48%
02Visits
75.6%
profile activity03Followers
200%
audience growth04Engagement
116%
audience interaction
